Product updates and implementation notes.
7/4/2026
Shared infrastructure gives B2B2C teams room to launch new storefronts, markets, and partner experiences without duplicating the back office every time.
By Continu Editorial
7/4/2026
Customer portals are where repeat orders, service requests, invoices, and team access either become simple or become expensive.
By Continu Editorial
7/4/2026
Tenant-scoped permissions, approval workflows, and audit logging are the three controls most B2B2C teams add too late. Here is why they belong in the foundation.
By Continu Editorial
7/4/2026
Most teams scope the storefront and miss the operator admin, customer portal, and identity surfaces that a real B2B2C platform needs before any operator can go live.
By Continu Editorial
7/4/2026
A handful of foundational choices made early in a B2B2C build determine what the platform can support at scale. Getting them wrong does not create technical debt. It creates a rewrite.
By Continu Editorial